Biometrics Take on a New Style
Milan’s IBM has been developing this new millennium’s automated ways of recognizing human in retail marketing. IBM has to put a mini camera in a mannequin’s eye or placing it around store vicinity to recognize one’s biometrics thus protecting their privacy. What’s so fashionable with this idea is because it was once used in Tom Cruise’s Minority
Report movie wherein the customer will be asked by a pipe-in voice if he/she was satisfied with the product and if he/she would still want to purchase a new product that mostly resembles her previous purchase. Aside from IBM’s client tracking, it is perfect to use in advertisement just like the example mentioned above. I believe setting up this trendy biometrics in stores or airports will quickly gain popularity and will be widely use in the near future. This IBM’s newest and trendiest biometrics is now used not just in clothing but also in accessories, computers, mobile phone and soon enough on Ipad applications, jewelry and even on makeup. This ground-breaking news from IBM was also published last February 24, 2001.